Skip to main content

Genesis

This is the first blog so it makes sense to start right at the beginning. Why did we start Golden Square?

The plan was hatched in 1994. I had decided to become an Entrepreneur and looking for good ideas.

Someone suggested why not a Business Centre? The idea appealed to me. India was just opening up, after 1991 the wind of liberalization started blowing in the country. Just a few years back IBM had come back to India, there was a lot of new business activity likely to happen. However starting a new company in India was  still not so easy. Just getting a new telephone connection used to take 6 months and that was considered fast. So the idea that we could make it easy for companies to get started in Bangalore appealed to me. There was a definite need.
The 1st Unit of Golden Square at Vittal Mallya Rd. Bangalore.

We were not the Pioneers in the Market. DBS was an established player. There were several others like Pan Asia Business Centre and Executive Chambers in the Market. So we set out to do a Market Research. There was this one incident which was a defining moment for Golden Square. I had just visited a well known Business Centre and as I was leaving I saw a customer, a foreigner, rush out of the reception. As I went out I saw this customer go to a Telephone Booth and I saw him make a call from there. Long distance Calls (STD and ISD) calls used to be very expensive those days, and this gentleman obviously was trying to save money not willing to pay the charges of the Business Centre.

This did not make sense to me. Was the business centre not supposed to be like an office? If so should one not feel comfortable making a phone call from ones own office? This is when we decided that in Golden Square our customers should never feel like going outside to avail of any service. Our pricing will be such that it makes long term business sense for small teams to use Golden Square as their regular office.

This is the big differentiator of Golden Square. While most Business Centres price their services as if they were Hotels, thinking of their customers as being there for the short term. In Golden Square we believe a customer is for life. We have designed and priced our services so that it makes sense for a small team.

No wonder we have customers who have been with us for more that 15 years almost since the beginning. The only reason customers move out is when their team size grows more than 10. That is when it makes economic sense to set up their own office facility.




Enhanced by Zemanta

Comments

Popular posts from this blog

The Serendipity Mixer at Golden Square

Serendipity: The unexpected good luck

Introducing the Mixer at Golden Square, a platform to meet like-minded people with similar interests, well it is all about Serendipity! How interesting could it be to make new discoveries that might lead to new opportunities and eventually to friends and collaborations? Yes, it is a lot of fun to share, connect and grow.
To give serendipity a nudge Golden Square is allocating spaces in terms of business interests and hobbies, the idea is for people who share common passions get in touch with others and explore the corners of new business opportunities.
We also have a space to share your pitch to Golden Square team so that we can connect you to Golden Square members who might need your products or services. Golden Square Team actively facilitates these connections to help Golden Square members get more done quickly.
If you would like to block a topic which you would like to coordinate go ahead and block a space while registering.
Date:- 6th April (Thu)
T…

Will I miss my flight?

To most of the city, it was just another day. Work went on at the Vittal Mallya Road branch of Golden Square just as usual, despite the sudden showers. The construction work at UB City blocked the roads, as it had for weeks now, but this didn’t hinder the flow at Golden Square Serviced Offices. Even lack of parking space had a quick fix in their hands. Mani was given a car to use as a shuttle, driving people to and from Cubbon Park, where ample parking space was available.


Yet, on this day, efficiency wasn’t the exact word of choice on the mind of one particular man. As I said, for most of the city, it was just another day, but for Mr. Bhaskar, this day was turning out to be a nightmare. Even though his flight would depart in about two hours, he was nowhere near the airport yet, not even on the road! He was still stranded at his office at Golden Square. You’d think that getting to the airport wouldn’t be the most difficult task in the world, and Mr. Bhaskar isn’t a sloppy man either. …

You might not need a physical office space at all. Educating customers is what we believe in – Golden Square

As of what we are seeing, we can understand that there is a remarkable rise in startups in the recent times. So this story is about Golden Square coming to the rescue of a company that wanted to avoid unwanted expenses by moving into a permanent office space. This company approached Golden Square for taking up a dedicated office space, our facilitators were having a detailed conversation with the client, it was understood that the team members generally work from home and are on the move most of the time.

There were only a few times when they had to meet at the office when there are meetings with the clients, making presentations and for training sessions. Our facilitators further gave an idea of what might best suit the client. So then the client was educated about snap office plan wherein space can be used at member rate whenever needed without bothering about the fixed monthly unproductive office cost.

The company was delighted by this idea and immediately signed up for Snap Office…